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Expert Advisory

​With three decades at the executive forefront of urban transformation, Ludo provides independent, strategic advice on the big challenges shaping cities — from bold long-term visions to practical delivery on the ground.

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His advisory role typically includes:

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  • City, Metro and Regional scale visioning and strategic frameworks

  • Major precincts, infrastructure corridors and major project advisory

  • Independent strategic reviews and confidence checks for Government and Executive teams

  • Governance, Policy and Investment alignment advice

  • Stakeholder alignment across Government, Industry and Community

  • Turning bold ambition into clear staged and deliverable direction

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City Tour & Expert Advisory
What Ludo can offer you:

Ludo provides a range of strategic services tailored to your city or particular project needs.
 
Expert Advisory services are as follows but can be adapted based on a discussion around your particular need or situation:

Walk About Advisory

​City, Metro & Regional scale Visioning or Master-Planning

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  •  Providing high level strategic advice to clients, leading the development of long-term strategic plans (20-30 years), visions and frameworks. This occurs either prior to commissioning or throughout the duration of the project lifecycle to draw cross sector funding and secure long-term stakeholder buy in.

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NOTE: In most cases this work can be completed independently but dependent on scale and complexity of issue other multi-disciplinary consultants may be required. In these instances, I have partnership agreements with some of the most progressive and well-known multi-disciplinary firms on the Planet. 

 

Precinct & Mega-Project Advisory

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  • Embedding placemaking and urban design best practice within major infrastructure and urban regeneration projects and programs. Types of projects might include City Centre Regeneration, Waterfront Redevelopment, Olympic Bids, Integrated Transport and Planning Corridors.

 

Independent Strategic Review & Assessments

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  • Independent and confidential best practice critique to Ministers, Mayors, CEOs, Executives, City Leaders and Projects Teams of existing plans, strategies, policies, capital projects and frameworks.

 

City Diagnosis & Place Performance Audits

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  • Undertake independent health check to assess performance of a particular district, place or street. Place audit is undertaken through on the ground assessments, site visits, stakeholder workshops (public and private) and desk top data/research review to identify what's working, what’s not, and then provide a report to client outlining statutory and non-statutory strategies (plans, policies, projects and activities) to address gaps and opportunities in the short, medium and long term. 

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Placemaking & Development Response advice

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  • From high-level direction setting to street-level delivery, tactical urbanism or development response initiatives I provide strategic advice to projects teams (including Strategic Communications) responsible for project delivery, ongoing activation and story-telling.

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Design-led collaboration and support

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  • Convene, lead and facilitate cross sector multi-disciplinary workshops or design charettes with key stakeholders to develop shared understanding of challenges and opportunities posed by a particular project or issue and to develop a collaborative working model or roadmap to respond. 

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Strategic Collaborations

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  • Partnering with private sector teams or consortiums as a member of a multi-disciplinary consultant team bidding for work, entering competitions or undertaking large scale commissions I can provide expertise from pitching and vision setting to delivery.

 

 

Outputs & timeframes:

 

  • Advisory reports, executive briefings, and frameworks.

  • Rapid review: 2–4 weeks.

  • Comprehensive vision/strategy: 3–6 months (phased deliverables).

Let's talk

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Whether you’re a Mayor, a CEO, a Developer, or a Community Leader—or simply someone passionate about shaping the future of your city - I would love to hear from you.

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Please reach out to share your ideas, your challenges, or your vision. I'm easily reached on email, on my mobile or on LinkedIn.

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I'm convinced that together, we can spark new ways of thinking, unlock opportunities, and create safer, healthier more vibrant places for people.

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Looking forward to hearing from you!

EMAIL

PHONE

+61 439 637 150

Ludo respectfully acknowledges the traditional custodians of Country on this land called Narrm - the Wurundjeri Woi Wurrung and Bunurong Boon Wurrung peoples of the Kulin - and their deep connection with earth, sky and water. Ludo pays his respects to their elders, past, present and emerging.

© 2025 by Ludo Campbell-Reid

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